How Did Grant Cardone Get Started
Grant Cardone launched his career by overcoming drug addiction and unemployment. He started working in auto sales, which inspired him to learn sales techniques and eventually launch his own training company. His hard work and dedication led to successful business ventures in real estate and motivational speaking.
The Early Struggles That Forged Grant Cardone
Every story of unrivaled success like that of Grant Cardone is rooted in humble beginnings. How did Grant Cardone get started? To understand Cardone’s evolution into the influential figure he is today, we need to look at the major events that shaped him in his early years.
A Troubled Adolescence and Young Adulthood
Grant Cardone’s early years were marked by adversity. At the young age of 10, he lost his father, which led to financial hardships for his family. During his adolescence and young adulthood, Cardone grappled with drug addiction, owing to the emptiness he felt. This was a dark phase where he was in and out of rehabilitation centers multiple times, with his life seeming directionless.
The turning point came when he was 25. He decided to turn his life around after a near-fatal drug overdose. It was at this time that Cardone realized that the root cause of his addiction was his inability to cope with the fear of not living up to his potential. His decision to fight his addiction marked the beginning of his journey of transformation.
With unyielding determination, Cardone took up a sales job in a car dealership. He threw himself into it wholeheartedly and strived to become the best at what he did. His tenacity led to him becoming the top salesperson in his company in a short span, setting the groundwork for his career.
Despite his career progress, Cardone realized that he had a lot to learn about the world of business. He began challenging himself to read at least a book a week to broaden his horizons – these included biographies of successful entrepreneurs and books on sales and marketing strategies.
Financial Discoveries That Redirected Cardone’s Path
While working at the car dealership, Cardone made a crucial financial discovery. His income was not growing as fast as his skills were. This reality check sparked a switch in Cardone’s focus from making money to accumulating wealth. It spurred him on to explore real estate, an avenue he believed was well suited for wealth generation.
Before embarking on his real estate journey, Cardone spent his time wisely, immersing himself in understanding the industry. He read voraciously, attended seminars, and networked with industry veterans. After about five years of rigorous study and careful planning, he bought his first real estate investment: a single-family home in Houston, Texas.
Unexpectedly, Cardone’s first real estate investment turned sour due to some rental issues. It made him realize that investing in single-family homes requires a lot of time and effort for relatively small returns. This insight marked his pivot towards multifamily real estate – his vehicle for exponential wealth generation.
The Journey From Real Estate Investor to Renowned Author and Speaker
While Grant Cardone’s early real estate endeavors provided financial stability, he had a larger vision for himself. Buoyed by his success, he was driven to share his knowledge and experience with others and began forging a parallel career as an author and speaker.
A Leap Into Entrepreneurship
In the mid-90s, Grant Cardone launched his first company, Cardone Enterprises. The company provided sales training to auto dealerships across the country, capitalizing on Cardone’s expertise in the auto sales industry. He also initiated a successful consulting operation for improving sales processes of businesses in diverse spheres.
Cardone’s entrepreneurship skills were put to the test during the 2008 financial crisis when the real estate market took a nosedive. Instead of succumbing to the pressure, Cardone saw it as an opportunity. He started buying distressed properties at low prices, confident that their value would eventually appreciate. His calculated risk-taking and acumen paid off when the market rebounded, increasing his wealth multifold.
As Cardone’s portfolio grew, he established Cardone Capital. The real estate investment company has since grown to manage assets worth over $2 billion. It was Cardone’s ability to adapt and seize opportunities in the face of adversity that allowed him to find success even in a struggling economy.
Despite having established successful companies, Cardone realized the importance of diversifying his income sources. This led him to explore other avenues of earning and wealth creation, which birthed the Grant Cardone TV Network, a digital home for business owners and other success-minded individuals looking to increase their income and financial intelligence.
Establishing Authorship and Influence
While managing his businesses, Cardone embarked on another key aspect of his career – authorship. His first book, Sell To Survive (2008), distilled the knowledge and strategies he gained from his sales experience. The book was a success, setting the stage for a series of bestselling titles like The 10X Rule and Be Obsessed or Be Average.
Cardone didn’t stop at just authoring books. A key personality trait of his is his willingness to share his journey and learnings openly, which led him to take speakership. His candid, outbound style resonated with audiences worldwide, making him one of the most sought-after speakers on entrepreneurship and finances.
In the digital age, Cardone recognized the importance of a strong online presence. He actively engaged his growing online audience through videos, webinars, and podcasts, quickly becoming an influential online personality. His massive Instagram following is proof of his popularity and success in personal branding.
The awe-inspiring journey of Grant Cardone from a person struggling with addiction to an internationally recognized entrepreneur, illustrates his indomitable spirit and unwavering belief in his capabilities. His story serves as an important reminder that setbacks and failures are not the end, but stepping stones to success for those who have the courage to persevere and pursue their dreams.
The Beginning of Grant Cardone’s Journey
Grant Cardone’s early life was marked by hardship. After his father’s untimely death when Grant was just 10, he struggled with drug and substance abuse throughout his teens and early twenties. His life changed dramatically when he decided to enter a rehabilitation program. After successfully recovering, Grant committed to become successful and financially independent.
Grant started his career as a car salesman before venturing into real estate. He founded Cardone Enterprises, Cardone Real Estate Holdings, and the Cardone Group. His diverse ventures span industries such as software, consulting, and training. Grant Cardone is now a self-made multimillionaire, international motivational speaker, and New York Times best-selling author.
